CRM
Salesforce, Inc.$232.38+3.16 (+1.38%)Prev Close$229.17·MCap$203.78B·P/E26.43·Vol2.44M·Yield0.01%
▲
Buys (12M)
5
$27.52M
▼
Sells (12M)
18
$37.01M
◆
Net Activity
Net Seller
$9.49M
●
Active Insiders
11
last 12 mo
Over the past 12 months, insider activity at Salesforce, Inc. (CRM) has been mixed between buying and selling, with 5 insider purchases totaling $27.52M and 18 insider sales totaling $37.01M. The most recent insider transaction was by Kirk David Blair (director), who purchased $999.5K worth of shares on Sep 21, 2026. Salesforce, Inc. operates in the Technology sector, within the Software - Application industry, with a market cap of $203.78B.
CRM Insider Trading Activity
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Sep 21, 2026 | Kirk David Blair | director | Buy | 4,176 | $239.33 | $999.5K | 18,748+29% |
| Sep 4, 2026 | Conway Craig | director | Sell | 4,500 | $260.61 | $1.17M | 8,519-35% |
| Mar 19, 2026 | ALBER LAURA | director | Buy | 2,571 | $194.58 | $500.3K | 9,530+37% |
| Mar 18, 2026 | Kirk David Blair | director | Buy | 2,570 | $194.62 | $500.2K | 13,689 |
| Feb 22, 2026 | Milano Miguel | President and CRO | Sell | 443 | $185.16 | $82.0K | 0 |
| Feb 22, 2026 | Niles Sabastian | President and CLO | Sell | 691 | $185.16 | $127.9K | 0 |
| Jan 23, 2026 | Harris Parker | Co-Founder and CTO, Slack | Sell | 659 | $228.09 | $150.3K | 0 |
| Jan 23, 2026 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 243 | $228.09 | $55.4K | 0 |
| Jan 23, 2026 | Tallapragada Srinivas | Chief Eng/Cust Success Officer | Sell | 657 | $228.09 | $149.9K | 0 |
| Jan 15, 2026 | KROES NEELIE | Director | Sell | 7,786 | $238.70 | $1.86M | 7,299-52% |
| Dec 23, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 630 | $264.63 | $166.7K | 0 |
| Dec 23, 2025 | Milano Miguel | President and CRO | Sell | 400 | $264.63 | $105.9K | 0 |
| Dec 23, 2025 | Niles Sabastian | President and CLO | Sell | 562 | $264.63 | $148.7K | 0 |
| Dec 23, 2025 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 256 | $264.63 | $67.7K | 0 |
| Dec 23, 2025 | Tallapragada Srinivas | Chief Eng/Cust Success Officer | Sell | 1,253 | $264.63 | $331.6K | 0 |
| Dec 18, 2025 | Kirk David Blair | Director | Buy | 1,936 | $258.64 | $500.7K | 0 |
| Dec 8, 2025 | Morfit G Mason | Director | Buy | 96,000 | $260.58 | $25.02M | 0 |
| Dec 3, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 134,662 | $234.70 | $31.61M | 0 |
| Nov 24, 2025 | KROES NEELIE | Director | Sell | 42 | $227.11 | $9.5K | 0 |
| Nov 24, 2025 | Milano Miguel | President and CRO | Sell | 686 | $227.11 | $155.8K | 0 |
| Nov 24, 2025 | Niles Sabastian | President and CLO | Sell | 920 | $227.11 | $208.9K | 0 |
| Nov 4, 2025 | Benioff Marc | Chair and CEO | Sell | 122 | $259.00 | $31.6K | 0 |
| Nov 3, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $258.20 | $580.9K | 0 |
| Oct 31, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $256.82 | $577.8K | 0 |
| Oct 30, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $252.04 | $567.1K | 0 |
| Oct 29, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $257.06 | $578.4K | 0 |
| Oct 28, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $256.13 | $576.3K | 0 |
| Oct 27, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $255.56 | $575.0K | 0 |
| Oct 24, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $255.62 | $575.1K | 0 |
| Oct 23, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $259.01 | $582.8K | 0 |
| Oct 23, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 886 | $256.64 | $227.4K | 0 |
| Oct 23, 2025 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 406 | $256.64 | $104.2K | 0 |
| Oct 22, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $262.27 | $590.1K | 0 |
| Oct 21, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $252.28 | $567.6K | 0 |
| Oct 20, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $244.64 | $550.4K | 0 |
| Oct 17, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $248.36 | $558.8K | 0 |
| Oct 16, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $238.37 | $536.3K | 0 |
| Oct 15, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $243.91 | $548.8K | 0 |
| Oct 14, 2025 | Benioff Marc | Chair and CEO | Sell | 4,500 | $244.75 | $1.10M | 0 |
| Oct 10, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $243.26 | $547.3K | 0 |
| Oct 9, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $239.79 | $539.5K | 0 |
| Oct 8, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $240.22 | $540.5K | 0 |
| Oct 7, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $241.32 | $543.0K | 0 |
| Oct 6, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $240.76 | $541.7K | 0 |
| Oct 3, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $237.64 | $534.7K | 0 |
| Oct 2, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $236.38 | $531.9K | 0 |
| Oct 1, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $238.17 | $535.9K | 0 |
| Sep 30, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $244.53 | $550.2K | 0 |
| Sep 29, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $242.91 | $546.5K | 0 |
| Sep 26, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $241.54 | $543.5K | 0 |
Showing 1–50 of 1,220
1 / 25
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CRM Insider Buying Activity
The following table shows recent insider purchases of Salesforce, Inc. (CRM) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Sep 21, 2026 | Kirk David Blair | director | Buy | 4,176 | $239.33 | $999.5K | 18,748+29% |
| Mar 19, 2026 | ALBER LAURA | director | Buy | 2,571 | $194.58 | $500.3K | 9,530+37% |
| Mar 18, 2026 | Kirk David Blair | director | Buy | 2,570 | $194.62 | $500.2K | 13,689 |
| Dec 18, 2025 | Kirk David Blair | Director | Buy | 1,936 | $258.64 | $500.7K | 0 |
| Dec 8, 2025 | Morfit G Mason | Director | Buy | 96,000 | $260.58 | $25.02M | 0 |
CRM Insider Selling Activity
The following table shows recent insider sales of Salesforce, Inc. (CRM) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Sep 4, 2026 | Conway Craig | director | Sell | 4,500 | $260.61 | $1.17M | 8,519-35% |
| Feb 22, 2026 | Milano Miguel | President and CRO | Sell | 443 | $185.16 | $82.0K | 0 |
| Feb 22, 2026 | Niles Sabastian | President and CLO | Sell | 691 | $185.16 | $127.9K | 0 |
| Jan 23, 2026 | Harris Parker | Co-Founder and CTO, Slack | Sell | 659 | $228.09 | $150.3K | 0 |
| Jan 23, 2026 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 243 | $228.09 | $55.4K | 0 |
| Jan 23, 2026 | Tallapragada Srinivas | Chief Eng/Cust Success Officer | Sell | 657 | $228.09 | $149.9K | 0 |
| Jan 15, 2026 | KROES NEELIE | Director | Sell | 7,786 | $238.70 | $1.86M | 7,299-52% |
| Dec 23, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 630 | $264.63 | $166.7K | 0 |
| Dec 23, 2025 | Milano Miguel | President and CRO | Sell | 400 | $264.63 | $105.9K | 0 |
| Dec 23, 2025 | Niles Sabastian | President and CLO | Sell | 562 | $264.63 | $148.7K | 0 |
| Dec 23, 2025 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 256 | $264.63 | $67.7K | 0 |
| Dec 23, 2025 | Tallapragada Srinivas | Chief Eng/Cust Success Officer | Sell | 1,253 | $264.63 | $331.6K | 0 |
| Dec 3, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 134,662 | $234.70 | $31.61M | 0 |
| Nov 24, 2025 | KROES NEELIE | Director | Sell | 42 | $227.11 | $9.5K | 0 |
| Nov 24, 2025 | Milano Miguel | President and CRO | Sell | 686 | $227.11 | $155.8K | 0 |
| Nov 24, 2025 | Niles Sabastian | President and CLO | Sell | 920 | $227.11 | $208.9K | 0 |
| Nov 4, 2025 | Benioff Marc | Chair and CEO | Sell | 122 | $259.00 | $31.6K | 0 |
| Nov 3, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $258.20 | $580.9K | 0 |
| Oct 31, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $256.82 | $577.8K | 0 |
| Oct 30, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $252.04 | $567.1K | 0 |
| Oct 29, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $257.06 | $578.4K | 0 |
| Oct 28, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $256.13 | $576.3K | 0 |
| Oct 27, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $255.56 | $575.0K | 0 |
| Oct 24, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $255.62 | $575.1K | 0 |
| Oct 23, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $259.01 | $582.8K | 0 |
| Oct 23, 2025 | Harris Parker | Co-Founder and CTO, Slack | Sell | 886 | $256.64 | $227.4K | 0 |
| Oct 23, 2025 | Reddy Sundeep G. | EVP & Chief Accounting Officer | Sell | 406 | $256.64 | $104.2K | 0 |
| Oct 22, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $262.27 | $590.1K | 0 |
| Oct 21, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $252.28 | $567.6K | 0 |
| Oct 20, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $244.64 | $550.4K | 0 |
| Oct 17, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $248.36 | $558.8K | 0 |
| Oct 16, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $238.37 | $536.3K | 0 |
| Oct 15, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $243.91 | $548.8K | 0 |
| Oct 14, 2025 | Benioff Marc | Chair and CEO | Sell | 4,500 | $244.75 | $1.10M | 0 |
| Oct 10, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $243.26 | $547.3K | 0 |
| Oct 9, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $239.79 | $539.5K | 0 |
| Oct 8, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $240.22 | $540.5K | 0 |
| Oct 7, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $241.32 | $543.0K | 0 |
| Oct 6, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $240.76 | $541.7K | 0 |
| Oct 3, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $237.64 | $534.7K | 0 |
| Oct 2, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $236.38 | $531.9K | 0 |
| Oct 1, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $238.17 | $535.9K | 0 |
| Sep 30, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $244.53 | $550.2K | 0 |
| Sep 29, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $242.91 | $546.5K | 0 |
| Sep 26, 2025 | Benioff Marc | Chair and CEO | Sell | 2,250 | $241.54 | $543.5K | 0 |
CRM Insiders
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