GPRO
GoPro, Inc.$1.41+0.03 (+1.81%)Prev Close$1.38·MCap$226.2M·P/E—·Vol4.29M·Yield—
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Buys (12M)
0
$0.00
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Sells (12M)
9
$323.4K
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Net Activity
Net Seller
$323.4K
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Active Insiders
6
last 12 mo
Over the past 12 months, insider activity at GoPro, Inc. (GPRO) has been exclusively selling, with 0 insider purchases totaling $0.00 and 9 insider sales totaling $323.4K. The most recent insider transaction was by MCGEE BRIAN (officer: EVP, CFO and COO), who sold $47.1K worth of shares on Feb 24, 2026. GoPro, Inc. operates in the Technology sector, within the Consumer Electronics industry, with a market cap of $226.2M.
GPRO Insider Trading Activity
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Feb 24, 2026 | MCGEE BRIAN | officer: EVP, CFO and COO | Sell | 59,509 | $0.79 | $47.1K | 688,646 |
| Feb 17, 2026 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 13,167 | $0.81 | $10.6K | 0 |
| Feb 17, 2026 | Lafrades Charles | Chief Accounting Officer | Sell | 6,386 | $0.81 | $5.2K | 0 |
| Feb 17, 2026 | MCGEE BRIAN | EVP, CFO and COO | Sell | 25,735 | $0.81 | $20.8K | 0 |
| Feb 17, 2026 | Stephen Jason Christopher | SVP, General Counsel | Sell | 9,172 | $0.80 | $7.3K | 0 |
| Feb 17, 2026 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 10,855 | $0.81 | $8.8K | 0 |
| Nov 24, 2025 | MCGEE BRIAN | EVP, CFO and COO | Sell | 4,579 | $1.57 | $7.2K | 773,890 |
| Sep 26, 2025 | Brumder William George | 10% Owner | Sell | 12,000 | $2.49 | $29.9K | 10,838,000 |
| Aug 21, 2025 | MCGEE BRIAN | EVP, CFO and COO | Sell | 150,043 | $1.24 | $186.6K | 779,974 |
| Feb 20, 2025 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 6,323 | $0.86 | $5.4K | 355,529 |
| Nov 15, 2024 | Lurie Alexander J | Sell | 280,388 | $1.28 | $359.1K | 219,120-56% | |
| Jun 4, 2024 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 1,794 | $1.53 | $2.7K | 375,970 |
| Feb 20, 2024 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 27,849 | $2.41 | $67.1K | 267,651 |
| Feb 20, 2024 | Lafrades Charles | Chief Accounting Officer | Sell | 8,166 | $2.41 | $19.7K | 92,989 |
| Feb 20, 2024 | MCGEE BRIAN | EVP, CFO and COO | Sell | 121,441 | $2.40 | $291.3K | 288,424-30% |
| Nov 17, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 9,511 | $3.49 | $33.1K | 379,809 |
| Nov 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 5,466 | $3.48 | $19.0K | 212,928 |
| Aug 17, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 7,571 | $3.67 | $27.8K | 105,640 |
| Aug 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,958 | $3.67 | $18.2K | 219,732 |
| May 31, 2023 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 18,028 | $4.03 | $72.6K | 288,242 |
| May 30, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 13,376 | $4.06 | $54.3K | 392,468 |
| May 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,272 | $3.95 | $16.9K | 226,028 |
| May 15, 2023 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 23,746 | $3.90 | $92.6K | 320,921 |
| May 15, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 22,105 | $3.95 | $87.2K | 119,623 |
| Apr 10, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 7,155 | $4.77 | $34.1K | 407,416 |
| Feb 21, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 2,500 | $5.83 | $14.6K | 97,085 |
| Feb 21, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 76,011 | $5.66 | $430.2K | 414,571 |
| Feb 21, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 41,346 | $5.89 | $243.3K | 141,490 |
| Feb 21, 2023 | ZALAZNICK LAUREN | Director | Sell | 50,000 | $5.78 | $289.2K | 86,946-37% |
| Jan 30, 2023 | Hinge Kevin | SVP, Chief Supply Chain Off. | Sell | 85,880 | $6.00 | $515.3K | 224,391-28% |
| Dec 1, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 16,225 | $5.31 | $86.2K | 280,878 |
| Nov 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,531 | $5.58 | $25.3K | 193,841 |
| Aug 17, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 16,098 | $6.74 | $108.5K | 300,610 |
| Aug 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 2,715 | $6.71 | $18.2K | 201,044 |
| Jun 28, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 14,089 | $6.12 | $86.2K | 248,339 |
| Jun 22, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 5,896 | $5.85 | $34.5K | 262,428 |
| Jun 9, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 13,634 | $6.72 | $91.6K | 268,324 |
| Jun 2, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 17,267 | $6.84 | $118.2K | 320,233 |
| May 18, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 5,252 | $7.01 | $36.8K | 206,432 |
| May 11, 2022 | Ahmad-Taylor Tyrone | Director | Sell | 16,257 | $6.48 | $105.4K | 4,230-79% |
| May 11, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 16,709 | $6.84 | $114.3K | 283,385 |
| May 11, 2022 | Lafrades Charles | Chief Accounting Officer | Sell | 4,806 | $6.84 | $32.9K | 113,520 |
| May 11, 2022 | Welts Frederic | Director | Buy | 3,000 | $6.51 | $19.5K | 127,169 |
| Apr 22, 2022 | Lapic S Aimee | SVP, Chf. Digital & Mktg. Off | Sell | 30,642 | $9.00 | $275.8K | 301,045 |
| Apr 13, 2022 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 200,000 | $8.17 | $1.63M | 0Exit |
| Mar 21, 2022 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 200,000 | $8.03 | $1.61M | 0Exit |
| Feb 17, 2022 | Lafrades Charles | Chief Accounting Officer | Sell | 2,453 | $8.98 | $22.0K | 86,084 |
| Feb 17, 2022 | Lapic S Aimee | SVP, Chf. Digital & Mktg. Off | Sell | 15,215 | $9.00 | $136.9K | 287,015 |
| Feb 17, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 64,860 | $8.91 | $578.1K | 238,693 |
| Feb 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 38,328 | $8.91 | $341.6K | 178,720 |
Showing 1–50 of 87
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GPRO Insider Buying Activity
The following table shows recent insider purchases of GoPro, Inc. (GPRO) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| May 11, 2022 | Welts Frederic | Director | Buy | 3,000 | $6.51 | $19.5K | 127,169 |
GPRO Insider Selling Activity
The following table shows recent insider sales of GoPro, Inc. (GPRO) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Feb 24, 2026 | MCGEE BRIAN | officer: EVP, CFO and COO | Sell | 59,509 | $0.79 | $47.1K | 688,646 |
| Feb 17, 2026 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 13,167 | $0.81 | $10.6K | 0 |
| Feb 17, 2026 | Lafrades Charles | Chief Accounting Officer | Sell | 6,386 | $0.81 | $5.2K | 0 |
| Feb 17, 2026 | MCGEE BRIAN | EVP, CFO and COO | Sell | 25,735 | $0.81 | $20.8K | 0 |
| Feb 17, 2026 | Stephen Jason Christopher | SVP, General Counsel | Sell | 9,172 | $0.80 | $7.3K | 0 |
| Feb 17, 2026 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 10,855 | $0.81 | $8.8K | 0 |
| Nov 24, 2025 | MCGEE BRIAN | EVP, CFO and COO | Sell | 4,579 | $1.57 | $7.2K | 773,890 |
| Sep 26, 2025 | Brumder William George | 10% Owner | Sell | 12,000 | $2.49 | $29.9K | 10,838,000 |
| Aug 21, 2025 | MCGEE BRIAN | EVP, CFO and COO | Sell | 150,043 | $1.24 | $186.6K | 779,974 |
| Feb 20, 2025 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 6,323 | $0.86 | $5.4K | 355,529 |
| Nov 15, 2024 | Lurie Alexander J | Sell | 280,388 | $1.28 | $359.1K | 219,120-56% | |
| Jun 4, 2024 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 1,794 | $1.53 | $2.7K | 375,970 |
| Feb 20, 2024 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 27,849 | $2.41 | $67.1K | 267,651 |
| Feb 20, 2024 | Lafrades Charles | Chief Accounting Officer | Sell | 8,166 | $2.41 | $19.7K | 92,989 |
| Feb 20, 2024 | MCGEE BRIAN | EVP, CFO and COO | Sell | 121,441 | $2.40 | $291.3K | 288,424-30% |
| Nov 17, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 9,511 | $3.49 | $33.1K | 379,809 |
| Nov 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 5,466 | $3.48 | $19.0K | 212,928 |
| Aug 17, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 7,571 | $3.67 | $27.8K | 105,640 |
| Aug 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,958 | $3.67 | $18.2K | 219,732 |
| May 31, 2023 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 18,028 | $4.03 | $72.6K | 288,242 |
| May 30, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 13,376 | $4.06 | $54.3K | 392,468 |
| May 17, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,272 | $3.95 | $16.9K | 226,028 |
| May 15, 2023 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 23,746 | $3.90 | $92.6K | 320,921 |
| May 15, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 22,105 | $3.95 | $87.2K | 119,623 |
| Apr 10, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 7,155 | $4.77 | $34.1K | 407,416 |
| Feb 21, 2023 | Lafrades Charles | Chief Accounting Officer | Sell | 2,500 | $5.83 | $14.6K | 97,085 |
| Feb 21, 2023 | MCGEE BRIAN | EVP, CFO and COO | Sell | 76,011 | $5.66 | $430.2K | 414,571 |
| Feb 21, 2023 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 41,346 | $5.89 | $243.3K | 141,490 |
| Feb 21, 2023 | ZALAZNICK LAUREN | Director | Sell | 50,000 | $5.78 | $289.2K | 86,946-37% |
| Jan 30, 2023 | Hinge Kevin | SVP, Chief Supply Chain Off. | Sell | 85,880 | $6.00 | $515.3K | 224,391-28% |
| Dec 1, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 16,225 | $5.31 | $86.2K | 280,878 |
| Nov 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 4,531 | $5.58 | $25.3K | 193,841 |
| Aug 17, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 16,098 | $6.74 | $108.5K | 300,610 |
| Aug 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 2,715 | $6.71 | $18.2K | 201,044 |
| Jun 28, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 14,089 | $6.12 | $86.2K | 248,339 |
| Jun 22, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 5,896 | $5.85 | $34.5K | 262,428 |
| Jun 9, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 13,634 | $6.72 | $91.6K | 268,324 |
| Jun 2, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 17,267 | $6.84 | $118.2K | 320,233 |
| May 18, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 5,252 | $7.01 | $36.8K | 206,432 |
| May 11, 2022 | Ahmad-Taylor Tyrone | Director | Sell | 16,257 | $6.48 | $105.4K | 4,230-79% |
| May 11, 2022 | Jahnke Dean | SVP, Global Sales, CM, RE | Sell | 16,709 | $6.84 | $114.3K | 283,385 |
| May 11, 2022 | Lafrades Charles | Chief Accounting Officer | Sell | 4,806 | $6.84 | $32.9K | 113,520 |
| Apr 22, 2022 | Lapic S Aimee | SVP, Chf. Digital & Mktg. Off | Sell | 30,642 | $9.00 | $275.8K | 301,045 |
| Apr 13, 2022 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 200,000 | $8.17 | $1.63M | 0Exit |
| Mar 21, 2022 | Woodman Nicholas | CEO, Chairman of the Board | Sell | 200,000 | $8.03 | $1.61M | 0Exit |
| Feb 17, 2022 | Lafrades Charles | Chief Accounting Officer | Sell | 2,453 | $8.98 | $22.0K | 86,084 |
| Feb 17, 2022 | Lapic S Aimee | SVP, Chf. Digital & Mktg. Off | Sell | 15,215 | $9.00 | $136.9K | 287,015 |
| Feb 17, 2022 | MCGEE BRIAN | EVP, CFO and COO | Sell | 64,860 | $8.91 | $578.1K | 238,693 |
| Feb 17, 2022 | Saltman Eve T. | SVP, Corp/Bus Dev, CLO, Sec | Sell | 38,328 | $8.91 | $341.6K | 178,720 |