Wayfair Inc.
$74.80+1.05 (+1.43%)
Prev Close
$73.74
Open
$74.33
High
$78.48
Low
$73.92
Volume
1.99M
Market Cap
$9.64B
P/E
—
Div Yield
—
Over the past 12 months, insider activity at Wayfair Inc. (W) has been dominated by selling, with 1 insider purchase totaling $12.0K and 68 insider sales totaling $316.71M. The most recent insider transaction was by Conine Steven (director, officer: Co-Founder), who sold $2.13M worth of shares on Feb 27, 2026. Wayfair Inc. operates in the Consumer Cyclical sector, within the Specialty Retail industry, with a market cap of $9.64B.
Buys (12M)
1
$12.0K
Sells (12M)
68
$316.71M
Net Activity
Net Seller
$316.70M
Active Insiders
8
last 12 mo
W Price Chart
W Insider Trading Activity
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Feb 27, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 26,950 | $78.86 | $2.13M | 194,423 |
| Feb 27, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 27,000 | $78.88 | $2.13M | 195,037 |
| Feb 25, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 93,050 | $74.63 | $6.94M | 228,867 |
| Feb 25, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 93,000 | $74.63 | $6.94M | 229,114 |
| Feb 2, 2026↗ | Frost Diana | Director | Sell | 548 | $104.72 | $57.4K | 0 |
| Jan 27, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 150,000 | $108.87 | $16.33M | 371,465 |
| Jan 27, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 150,000 | $108.87 | $16.33M | 372,192 |
| Jan 23, 2026↗ | Conine Steven | Co-Founder | Sell | 150,000 | $108.87 | $16.33M | 0 |
| Jan 23, 2026↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $108.87 | $16.33M | 0 |
| Jan 15, 2026↗ | Tan Fiona | officer: Chief Technology Officer | Sell | 9,000 | $119.00 | $1.07M | 200,328 |
| Jan 13, 2026↗ | Tan Fiona | Chief Technology Officer | Sell | 9,000 | $119.00 | $1.07M | 0 |
| Jan 5, 2026↗ | Blotner Jon | officer: Pres., Commercial & Operations | Sell | 4,997 | $105.84 | $528.9K | 106,107 |
| Jan 5, 2026↗ | Gulliver Kate | officer: CFO and Chief Admin Officer | Sell | 36,497 | $106.50 | $3.89M | 149,238 |
| Jan 1, 2026↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 13,958 | $106.30 | $1.48M | 0 |
| Jan 1, 2026↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 45,452 | $106.51 | $4.84M | 0 |
| Jan 1, 2026↗ | Tan Fiona | Chief Technology Officer | Sell | 11,906 | $106.56 | $1.27M | 0 |
| Dec 23, 2025↗ | Conine Steven | Co-Founder | Sell | 150,000 | $100.69 | $15.10M | 0 |
| Dec 23, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $100.68 | $15.10M | 0 |
| Nov 24, 2025↗ | Conine Steven | Co-Founder | Sell | 150,000 | $105.92 | $15.89M | 0 |
| Nov 24, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $105.91 | $15.89M | 0 |
| Nov 10, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 4,061 | $108.15 | $439.2K | 0 |
| Nov 10, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 5,441 | $110.59 | $601.7K | 0 |
| Nov 5, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 6,347 | $100.54 | $638.1K | 0 |
| Nov 4, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 9,612 | $102.20 | $982.3K | 0 |
| Nov 3, 2025↗ | Frost Diana | Director | Sell | 548 | $103.30 | $56.6K | 0 |
| Oct 28, 2025↗ | Conine Steven | Co-Founder | Sell | 30,000 | $105.09 | $3.15M | 0 |
| Oct 28, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 30,000 | $105.10 | $3.15M | 0 |
| Oct 23, 2025↗ | Conine Steven | Co-Founder | Sell | 120,000 | $82.17 | $9.86M | 0 |
| Oct 23, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 120,000 | $82.17 | $9.86M | 0 |
| Oct 20, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $82.85 | $7.04M | 0 |
| Oct 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $82.85 | $7.04M | 0 |
| Oct 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 12,940 | $86.41 | $1.12M | 0 |
| Oct 1, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 12,941 | $86.41 | $1.12M | 0 |
| Oct 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 16,351 | $86.41 | $1.41M | 0 |
| Sep 22, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $86.79 | $7.38M | 0 |
| Sep 22, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $86.79 | $7.38M | 0 |
| Aug 28, 2025↗ | Kumin Michael Andrew | Director | Buy | 160 | $74.97 | $12.0K | 0 |
| Aug 20, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $80.07 | $6.81M | 0 |
| Aug 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $80.07 | $6.81M | 0 |
| Aug 13, 2025↗ | Conine Steven | Co-Founder | Sell | 199,473 | $78.40 | $15.64M | 0 |
| Aug 13, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 199,422 | $78.40 | $15.63M | 0 |
| Aug 6, 2025↗ | Conine Steven | Co-Founder | Sell | 25,527 | $77.21 | $1.97M | 0 |
| Aug 6, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 25,578 | $77.21 | $1.97M | 0 |
| Aug 4, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 7,009 | $73.00 | $511.7K | 0 |
| Aug 1, 2025↗ | Frost Diana | Director | Sell | 548 | $65.22 | $35.7K | 0 |
| Jul 21, 2025↗ | Conine Steven | Co-Founder | Sell | 60,000 | $56.02 | $3.36M | 0 |
| Jul 21, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 60,000 | $56.03 | $3.36M | 0 |
| Jul 15, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 13,857 | $56.45 | $782.2K | 0 |
| Jul 2, 2025↗ | Conine Steven | Co-Founder | Sell | 7,094 | $55.21 | $391.7K | 0 |
| Jul 2, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 7,713 | $55.21 | $425.8K | 0 |
| Jul 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 25,102 | $51.99 | $1.31M | 0 |
| Jul 1, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 25,106 | $51.99 | $1.31M | 0 |
| Jul 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 32,428 | $51.99 | $1.69M | 0 |
| Jun 30, 2025↗ | Conine Steven | Co-Founder | Sell | 202,906 | $52.52 | $10.66M | 0 |
| Jun 30, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 202,287 | $52.52 | $10.62M | 0 |
| Jun 20, 2025↗ | Conine Steven | Co-Founder | Sell | 30,000 | $49.43 | $1.48M | 0 |
| Jun 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 30,000 | $49.43 | $1.48M | 0 |
| Jun 16, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 6,347 | $48.21 | $306.0K | 0 |
| May 27, 2025↗ | Conine Steven | Co-Founder | Sell | 73,095 | $40.40 | $2.95M | 0 |
| May 27, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 72,490 | $40.39 | $2.93M | 0 |
| May 14, 2025↗ | Conine Steven | Co-Founder | Sell | 2,246 | $40.01 | $89.9K | 0 |
| May 14, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 2,258 | $40.01 | $90.3K | 0 |
| May 12, 2025↗ | Conine Steven | Co-Founder | Sell | 14,659 | $40.05 | $587.1K | 0 |
| May 12, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 15,252 | $40.06 | $611.0K | 0 |
| May 2, 2025↗ | Frost Diana | Director | Sell | 527 | $32.54 | $17.1K | 0 |
| May 2, 2025↗ | Schaferkordt Anke | Director | Sell | 461 | $32.59 | $15.0K | 0 |
| Apr 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 19,257 | $31.68 | $610.0K | 0 |
| Apr 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 23,835 | $31.92 | $760.7K | 0 |
| Mar 19, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 19,296 | $31.67 | $611.1K | 0 |
W Insider Buying Activity
The following table shows recent insider purchases of Wayfair Inc. (W) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Aug 28, 2025↗ | Kumin Michael Andrew | Director | Buy | 160 | $74.97 | $12.0K | 0 |
W Insider Selling Activity
The following table shows recent insider sales of Wayfair Inc. (W) stock reported via SEC Form 4 filings.
| Date | Insider | Role | Type | Shares | Avg Price | Value | Shares After |
|---|---|---|---|---|---|---|---|
| Feb 27, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 26,950 | $78.86 | $2.13M | 194,423 |
| Feb 27, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 27,000 | $78.88 | $2.13M | 195,037 |
| Feb 25, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 93,050 | $74.63 | $6.94M | 228,867 |
| Feb 25, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 93,000 | $74.63 | $6.94M | 229,114 |
| Feb 2, 2026↗ | Frost Diana | Director | Sell | 548 | $104.72 | $57.4K | 0 |
| Jan 27, 2026↗ | Conine Steven | director, officer: Co-Founder | Sell | 150,000 | $108.87 | $16.33M | 371,465 |
| Jan 27, 2026↗ | Shah Niraj | director, officer: Chief Executive Officer | Sell | 150,000 | $108.87 | $16.33M | 372,192 |
| Jan 23, 2026↗ | Conine Steven | Co-Founder | Sell | 150,000 | $108.87 | $16.33M | 0 |
| Jan 23, 2026↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $108.87 | $16.33M | 0 |
| Jan 15, 2026↗ | Tan Fiona | officer: Chief Technology Officer | Sell | 9,000 | $119.00 | $1.07M | 200,328 |
| Jan 13, 2026↗ | Tan Fiona | Chief Technology Officer | Sell | 9,000 | $119.00 | $1.07M | 0 |
| Jan 5, 2026↗ | Blotner Jon | officer: Pres., Commercial & Operations | Sell | 4,997 | $105.84 | $528.9K | 106,107 |
| Jan 5, 2026↗ | Gulliver Kate | officer: CFO and Chief Admin Officer | Sell | 36,497 | $106.50 | $3.89M | 149,238 |
| Jan 1, 2026↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 13,958 | $106.30 | $1.48M | 0 |
| Jan 1, 2026↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 45,452 | $106.51 | $4.84M | 0 |
| Jan 1, 2026↗ | Tan Fiona | Chief Technology Officer | Sell | 11,906 | $106.56 | $1.27M | 0 |
| Dec 23, 2025↗ | Conine Steven | Co-Founder | Sell | 150,000 | $100.69 | $15.10M | 0 |
| Dec 23, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $100.68 | $15.10M | 0 |
| Nov 24, 2025↗ | Conine Steven | Co-Founder | Sell | 150,000 | $105.92 | $15.89M | 0 |
| Nov 24, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 150,000 | $105.91 | $15.89M | 0 |
| Nov 10, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 4,061 | $108.15 | $439.2K | 0 |
| Nov 10, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 5,441 | $110.59 | $601.7K | 0 |
| Nov 5, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 6,347 | $100.54 | $638.1K | 0 |
| Nov 4, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 9,612 | $102.20 | $982.3K | 0 |
| Nov 3, 2025↗ | Frost Diana | Director | Sell | 548 | $103.30 | $56.6K | 0 |
| Oct 28, 2025↗ | Conine Steven | Co-Founder | Sell | 30,000 | $105.09 | $3.15M | 0 |
| Oct 28, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 30,000 | $105.10 | $3.15M | 0 |
| Oct 23, 2025↗ | Conine Steven | Co-Founder | Sell | 120,000 | $82.17 | $9.86M | 0 |
| Oct 23, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 120,000 | $82.17 | $9.86M | 0 |
| Oct 20, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $82.85 | $7.04M | 0 |
| Oct 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $82.85 | $7.04M | 0 |
| Oct 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 12,940 | $86.41 | $1.12M | 0 |
| Oct 1, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 12,941 | $86.41 | $1.12M | 0 |
| Oct 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 16,351 | $86.41 | $1.41M | 0 |
| Sep 22, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $86.79 | $7.38M | 0 |
| Sep 22, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $86.79 | $7.38M | 0 |
| Aug 20, 2025↗ | Conine Steven | Co-Founder | Sell | 85,000 | $80.07 | $6.81M | 0 |
| Aug 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 85,000 | $80.07 | $6.81M | 0 |
| Aug 13, 2025↗ | Conine Steven | Co-Founder | Sell | 199,473 | $78.40 | $15.64M | 0 |
| Aug 13, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 199,422 | $78.40 | $15.63M | 0 |
| Aug 6, 2025↗ | Conine Steven | Co-Founder | Sell | 25,527 | $77.21 | $1.97M | 0 |
| Aug 6, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 25,578 | $77.21 | $1.97M | 0 |
| Aug 4, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 7,009 | $73.00 | $511.7K | 0 |
| Aug 1, 2025↗ | Frost Diana | Director | Sell | 548 | $65.22 | $35.7K | 0 |
| Jul 21, 2025↗ | Conine Steven | Co-Founder | Sell | 60,000 | $56.02 | $3.36M | 0 |
| Jul 21, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 60,000 | $56.03 | $3.36M | 0 |
| Jul 15, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 13,857 | $56.45 | $782.2K | 0 |
| Jul 2, 2025↗ | Conine Steven | Co-Founder | Sell | 7,094 | $55.21 | $391.7K | 0 |
| Jul 2, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 7,713 | $55.21 | $425.8K | 0 |
| Jul 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 25,102 | $51.99 | $1.31M | 0 |
| Jul 1, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 25,106 | $51.99 | $1.31M | 0 |
| Jul 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 32,428 | $51.99 | $1.69M | 0 |
| Jun 30, 2025↗ | Conine Steven | Co-Founder | Sell | 202,906 | $52.52 | $10.66M | 0 |
| Jun 30, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 202,287 | $52.52 | $10.62M | 0 |
| Jun 20, 2025↗ | Conine Steven | Co-Founder | Sell | 30,000 | $49.43 | $1.48M | 0 |
| Jun 20, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 30,000 | $49.43 | $1.48M | 0 |
| Jun 16, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 6,347 | $48.21 | $306.0K | 0 |
| May 27, 2025↗ | Conine Steven | Co-Founder | Sell | 73,095 | $40.40 | $2.95M | 0 |
| May 27, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 72,490 | $40.39 | $2.93M | 0 |
| May 14, 2025↗ | Conine Steven | Co-Founder | Sell | 2,246 | $40.01 | $89.9K | 0 |
| May 14, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 2,258 | $40.01 | $90.3K | 0 |
| May 12, 2025↗ | Conine Steven | Co-Founder | Sell | 14,659 | $40.05 | $587.1K | 0 |
| May 12, 2025↗ | Shah Niraj | Chief Executive Officer | Sell | 15,252 | $40.06 | $611.0K | 0 |
| May 2, 2025↗ | Frost Diana | Director | Sell | 527 | $32.54 | $17.1K | 0 |
| May 2, 2025↗ | Schaferkordt Anke | Director | Sell | 461 | $32.59 | $15.0K | 0 |
| Apr 1, 2025↗ | Blotner Jon | Pres., Commercial & Operations | Sell | 19,257 | $31.68 | $610.0K | 0 |
| Apr 1, 2025↗ | Tan Fiona | Chief Technology Officer | Sell | 23,835 | $31.92 | $760.7K | 0 |
| Mar 19, 2025↗ | Gulliver Kate | CFO and Chief Admin Officer | Sell | 19,296 | $31.67 | $611.1K | 0 |
W Insiders
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