LFVN

Consumer Defensive

LifeVantage Corporation

$5.30+0.15 (+2.91%)

Prev Close

$5.15

Open

$5.20

High

$5.42

Low

$5.14

Volume

90.3K

Market Cap

$65.1M

P/E

—

Div Yield

0.04%

Over the past 12 months, insider activity at LifeVantage Corporation (LFVN) has been dominated by selling, with 7 insider purchases totaling $235.1K and 29 insider sales totaling $3.94M. The most recent insider transaction was by Dayton Judd (director), who purchased $152.4K worth of shares on Mar 2, 2026. LifeVantage Corporation operates in the Consumer Defensive sector, within the Packaged Foods industry, with a market cap of $65.1M.

Buys (12M)

$235.1K

Sells (12M)

$3.94M

Net Activity

Net Seller

$3.71M

Active Insiders

last 12 mo

LFVN Price Chart

LFVN Insider Trading Activity

Date	Insider	Role	Type	Shares	Avg Price	Value	Shares After
Mar 2, 2026↗	Dayton Judd	director	Buy	33,197	$4.59	$152.4K	80,359
Feb 11, 2026↗	Lewis Darwin	director	Buy	3,955	$5.22	$20.7K	135,508
Feb 9, 2026↗	Lewis Darwin	Director	Buy	3,955	$5.22	$20.7K	0
Jan 1, 2026↗	Aure Carl	Chief Financial Officer	Sell	1,527	$6.16	$9.4K	0
Jan 1, 2026↗	Cunningham Kristen	Chief Sales Officer	Sell	1,926	$6.16	$11.9K	0
Jan 1, 2026↗	Fife Steven R	President and CEO	Sell	9,169	$6.16	$56.5K	0
Jan 1, 2026↗	Neufeld Alissa	General Counsel	Sell	1,445	$6.16	$8.9K	0
Dec 23, 2025↗	Thompson Todd	Chief Information Officer	Sell	601	$6.23	$3.7K	0
Dec 15, 2025↗	Lewis Darwin	Director	Buy	805	$6.54	$5.3K	0
Nov 19, 2025↗	BEINDORFF MICHAEL A	Director	Sell	12,607	$6.42	$80.9K	0
Nov 6, 2025↗	BEINDORFF MICHAEL A	Director	Sell	36,000	$6.93	$249.6K	0
Oct 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	1,361	$9.56	$13.0K	0
Oct 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	1,835	$9.56	$17.5K	0
Oct 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	1,720	$9.56	$16.4K	0
Oct 1, 2025↗	Fife Steven R	President and CEO	Sell	8,181	$9.56	$78.2K	0
Oct 1, 2025↗	Neufeld Alissa	General Counsel	Sell	1,283	$9.56	$12.3K	0
Sep 16, 2025↗	Lewis Darwin	Director	Buy	450	$10.85	$4.9K	0
Sep 9, 2025↗	BEINDORFF MICHAEL A	Director	Sell	4,325	$11.44	$49.5K	0
Aug 31, 2025↗	Aure Carl	Chief Financial Officer	Sell	16,610	$13.10	$217.6K	0
Aug 31, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	23,293	$13.10	$305.1K	0
Aug 31, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	21,801	$13.10	$285.6K	0
Aug 31, 2025↗	Fife Steven R	President and CEO	Sell	98,177	$13.10	$1.29M	0
Aug 31, 2025↗	Neufeld Alissa	General Counsel	Sell	15,729	$13.10	$206.1K	0
Jul 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	2,746	$13.39	$36.8K	0
Jul 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	3,970	$13.39	$53.2K	0
Jul 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,387	$13.39	$45.4K	0
Jul 1, 2025↗	Fife Steven R	President and CEO	Sell	21,064	$13.39	$282.0K	0
Jul 1, 2025↗	Neufeld Alissa	General Counsel	Sell	2,799	$13.39	$37.5K	0
Jun 13, 2025↗	Lewis Darwin	Director	Buy	379	$12.86	$4.9K	0
May 9, 2025↗	Mauro Garry Paul	Director	Buy	2,150	$12.25	$26.3K	0
Apr 28, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,659	$12.14	$44.4K	0
Apr 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	2,749	$15.79	$43.4K	0
Apr 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	3,976	$15.79	$62.8K	0
Apr 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,391	$15.79	$53.5K	0
Apr 1, 2025↗	Fife Steven R	President and CEO	Sell	21,089	$15.79	$333.0K	0
Apr 1, 2025↗	Neufeld Alissa	General Counsel	Sell	2,799	$15.79	$44.2K	0

LFVN Insider Buying Activity

The following table shows recent insider purchases of LifeVantage Corporation (LFVN) stock reported via SEC Form 4 filings.

Date	Insider	Role	Type	Shares	Avg Price	Value	Shares After
Mar 2, 2026↗	Dayton Judd	director	Buy	33,197	$4.59	$152.4K	80,359
Feb 11, 2026↗	Lewis Darwin	director	Buy	3,955	$5.22	$20.7K	135,508
Feb 9, 2026↗	Lewis Darwin	Director	Buy	3,955	$5.22	$20.7K	0
Dec 15, 2025↗	Lewis Darwin	Director	Buy	805	$6.54	$5.3K	0
Sep 16, 2025↗	Lewis Darwin	Director	Buy	450	$10.85	$4.9K	0
Jun 13, 2025↗	Lewis Darwin	Director	Buy	379	$12.86	$4.9K	0
May 9, 2025↗	Mauro Garry Paul	Director	Buy	2,150	$12.25	$26.3K	0

LFVN Insider Selling Activity

The following table shows recent insider sales of LifeVantage Corporation (LFVN) stock reported via SEC Form 4 filings.

Date	Insider	Role	Type	Shares	Avg Price	Value
Jan 1, 2026↗	Aure Carl	Chief Financial Officer	Sell	1,527	$6.16	$9.4K
Jan 1, 2026↗	Cunningham Kristen	Chief Sales Officer	Sell	1,926	$6.16	$11.9K
Jan 1, 2026↗	Fife Steven R	President and CEO	Sell	9,169	$6.16	$56.5K
Jan 1, 2026↗	Neufeld Alissa	General Counsel	Sell	1,445	$6.16	$8.9K
Dec 23, 2025↗	Thompson Todd	Chief Information Officer	Sell	601	$6.23	$3.7K
Nov 19, 2025↗	BEINDORFF MICHAEL A	Director	Sell	12,607	$6.42	$80.9K
Nov 6, 2025↗	BEINDORFF MICHAEL A	Director	Sell	36,000	$6.93	$249.6K
Oct 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	1,361	$9.56	$13.0K
Oct 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	1,835	$9.56	$17.5K
Oct 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	1,720	$9.56	$16.4K
Oct 1, 2025↗	Fife Steven R	President and CEO	Sell	8,181	$9.56	$78.2K
Oct 1, 2025↗	Neufeld Alissa	General Counsel	Sell	1,283	$9.56	$12.3K
Sep 9, 2025↗	BEINDORFF MICHAEL A	Director	Sell	4,325	$11.44	$49.5K
Aug 31, 2025↗	Aure Carl	Chief Financial Officer	Sell	16,610	$13.10	$217.6K
Aug 31, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	23,293	$13.10	$305.1K
Aug 31, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	21,801	$13.10	$285.6K
Aug 31, 2025↗	Fife Steven R	President and CEO	Sell	98,177	$13.10	$1.29M
Aug 31, 2025↗	Neufeld Alissa	General Counsel	Sell	15,729	$13.10	$206.1K
Jul 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	2,746	$13.39	$36.8K
Jul 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	3,970	$13.39	$53.2K
Jul 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,387	$13.39	$45.4K
Jul 1, 2025↗	Fife Steven R	President and CEO	Sell	21,064	$13.39	$282.0K
Jul 1, 2025↗	Neufeld Alissa	General Counsel	Sell	2,799	$13.39	$37.5K
Apr 28, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,659	$12.14	$44.4K
Apr 1, 2025↗	Aure Carl	Chief Financial Officer	Sell	2,749	$15.79	$43.4K
Apr 1, 2025↗	Boyster Julie	Chief Marketing Officer	Sell	3,976	$15.79	$62.8K
Apr 1, 2025↗	Cunningham Kristen	Chief Sales Officer	Sell	3,391	$15.79	$53.5K
Apr 1, 2025↗	Fife Steven R	President and CEO	Sell	21,089	$15.79	$333.0K
Apr 1, 2025↗	Neufeld Alissa	General Counsel	Sell	2,799	$15.79	$44.2K